Pricing Your boat to sell

1) THE BOAT MUST BE PRICED WITHIN THE REALITY OF THE MARKET DEMAND COMPETIVELY PRICED, WITH THE PROPER OPTIONS, AND IN WATER READY CONDITION, LEAVING NOTHING TO THE IMAGINATION FOR COMPLETION.

2) WORK WITH QUALIFIED BUYERS AND KNOW AND UNDERSTAND THE DEMOGRAPHICS AND MENTALITY OF BOTH THE BUYER AND THE SELLER.

3) DECIDE A TIME LINE WITHIN WHICH YOU WANT TO SELL THE BOAT:  i.e. TIME OF YEAR(SEASON), COMPETITION OF THE COMPARABLE PRODUCT, PRICING RELATED TO THE MARKET AND REGION, AND SUPPLY AND DEMAND.

4) EVALUATE OVERAGES TO TAKE TRADES. THIS IS A VERY CRITICAL AREA AND MUST BE CALCULATED VERY CAREFULLY.

5) CONTINPLATE YOUR WINDOW OF OPPORTUNITY IN WHICH YOU WANT THE SALE TO TAKE PLACE. DON’T TEST THE WATERS WITH A HIGH PRICE AND IF THAT DOESN’T WORK REDUCE IT LATER. TIME LOST IS MONEY LOST.

6) EVALUATE THE RISKS OF OVERPRICING:

a. MAKING OTHER BOATS MORE ATTRACTIVE THUS HELPING THE COMPETITION
b. WASTING INITIAL SURGE OF BUYER INTEREST AND WASTING PRIME MARKETING TIME
c. DISCOURAGE ASSOCIATES FROM SHOWING THE BOAT AND SHYING AWAY FROM IT.
d. LOSE SERIOUS BUYERS WHO WONDER WHY THE BOAT HAS NOT SOLD BECAUSE THEY TRACK IT ON THE INTERNET.
e. MAKE BUYERS UNWILLING TO TENDER A REALISTIC OFFER, AS THEY DO NOT WANT TO BE INSULTING TO THE BROKER AND THE SELLER.
f. YOU WILL ATTRACT BOTTOM FEEDERS THAT ARE PROFESSIONAL SHOPPERS AND WASTE A LOT OF YOUR TIME.

For all your boating needs contact www.StormKingMarine.com  or call us at  845-565-6200.  Searching for quality preowned boat?  View our inventory at http://www.stormkingmarine.com/site_page_3528/listing_manufacturer_1.html

How to Sell Your Boat

Buy-Sell-Trade-Broker-Finance-Export

Trust your boat with the most experienced, proven and successful pre-owned boat brokers in the Hudson Valley.  Storm King Marine is the crossroads for buyers, sellers and dealers in the Northeast region of the United States who specialize in fresh water powerboats 17′ – 50′.  Through a network of buyers’ representatives, we can match customers with their product requests, needs, and wants.  We buy, sell, trade, broker, finance, export, wholesale for immediate cash sale, and finance new and pre-owned boats.

Maximize Marketing

• Boat located at our facility, clean and ready for maximum exposure and display
• Professional sales associates meeting potential customers seven days-a-week
• Listing with photo, description and specs in our website
• Listed in top-rated websites, including StormKingMarine.com, iboats.com, MarineSource.com, YachtWorld.com, boattraderonline.com, boats.com, and  rotated in e-Bay Auctions
• NADA internet price guide, boat tests, and boat history reports available for market comparisons
• Rotation in local and regional print publications
• Additional advertising via e-mail blasts, direct mail, and distribution of flyers
• Networking local and regional boat shows
• Networking with other dealers and brokers

Re-market Your Boat

In today’s challenging market, potential boat buyers, with help from the Internet, are becoming boating experts.  Re-marketing simply presents your boat for sale as buyers wants to see it—Turn Key—and ready to go.  Potential buyers really don’t want to look at faded gelcoat, scrapes and dings, damaged canvas and upholstery, corroded drives and zincs, barnacle-covered bottoms and dirty carpets, and engines that need service.  That is where Storm King Marine comes in.  Storm King Marine specializes in making your pre-owned boat look like new so it sells faster and generates more money for you. As you know, Blue Book values increase when your boat is presented in the best possible condition.  Storm King Marine will get your boat ready for sale through re-marketing!

 

• Delaying the sale allows your boat to go thru up to three depreciation cycles per year
•  Re-marketing is available ONLY for Storm King Marine brokerage boats
•  Get more money for your boat
•  A quicker sale
• Easy financing for the buyer
• Extended Service Protection Plans available 
• Marine professionals handling all financing, payoffs, paperwork, documentation and title work.

Full Services Available

• Clean, buff wax and detail interiors
• Gelcoat and graphic repairs as required
• Engine and outdrive service, maintenance and repair
• Canvas repairs and replacements
• Upholstery repairs and replacements
• Bottom paint, outdrive paint and zinc replacements and maintenance
• Transportation by land or by sea available
• Captain instruction and operation of vessel and systems available by appointment
• Trades accepted on brokerage boats
• Installation of additional equipment if desired
• Contacts available for boat surveys
• Storage and winterization packages

Other Available Services

• Bank Financing up to 240 months
• Bank Payoffs, Rollovers, and Conversions
• Documentation services
• Title and DMV services and Preparation
• Insurance (Hull and liability referrals)
• Extended Service Protection Plans
• Long Distance and Local Transportation